Blue Collar 2.0 Opening In MiMo Neighborhood

Blue Collar 2.0 Opens Thursday, June 27
THE NEW BLUE HAS ARRIVED!
Photo: Official

The new Blue Collar by chef/owner Danny Serfer has finally arrived. On Thursday, June 27, 2024, “the new Blue” will officially open its doors across the street from the OG Blue Collar; a new spacious 4,000-square-foot location complete with indoor and outdoor seating, an expanded menu, and for the first-time, a full bar program. The rebirth of Blue Collar will have all the soul that fans have come to love but in a polished, casual new space giving big time Mad Men vibes.

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With the help of Samantha Mckenna of Chelsea Design and Joey Halpern of Joseph Halpern Woodworking, Serfer designed the new space himself with much of its mid-century décor sourced from thrift shops near and far. The “new Blue” space emits rustic and modern charm, but now with a playful sense of glamour that gives the proceedings a sophisticated yet soulful sheen. The vintage metal, wall-mounted lunchboxes made the trip across the street, now repurposed into miniature herb gardens for Blue Collar’s full bar. Indoors and outdoors, the space seats 140 including four side-sitting-only two tops Serfer playfully calls “Bluetooth booths.”

Rest assured a ton of signature favorites made the move but Blue Collar’s menu is rich with new additions. New Apps include an Egg Roll Trio – cheeseburger, Cuban sandwich and pepperoni pizza (paired with appropriate sauces); and Mushroom & Goat Cheese Croquettes with fig jam; Swedish Meatballs with toast and gravy; and Matzo Ball Soup, available daily. New Entrees will include Shawarma – lamb shoulder, Israeli couscous, saffron, pita, chick pea stew and tahini; Swordfish with twice baked potato and purple mustard, as well as Serfer’s version of a Miami Completa – a composed meal anchored by a protein, served with two sides. Options run the gamut from Griot (crispy pork shoulder) with pikliz and gravy and Chicken Cordon Bleu with double mustard cream to Crispy Skin Snapper. Any Blue Collar fan will wax euphoric about the restaurant’s daily specials. At new Blue, Dailies are in three categories – Braise, Chop and Pasta. New desserts include Sticky Toffee Pudding and house-made, baked-to-order Chocolate Chip Cookies.

Central to that evolution is Blue Collar’s new full bar offerings. Like the menu, Serfer promises value and variety when it comes to tipples but notes that the bar program will be one based on the classics.

The new Blue Collar will open to the public on Thursday, June 27 at 6789 Biscayne Boulevard in Miami’s MiMo neighborhood.

Lunch, Happy Hour and dinner will be served initially, with breakfast and Brunch rolling out shortly thereafter. Free lot parking and street parking available.

Lisa Hay

Lisa Hay

Lisa is a staff reporter for What Now Media Group. She covers new restaurant, retail, and real estate openings across all of our markets. A true foodie, this Air Force veteran has lived all over the world — from Aviano, Italy to Nairobi, Kenya — but her favorite spot is NOLA for its rich history, architecture, culture, and of course, its good eats.
Lisa Hay

Lisa Hay

Lisa is a staff reporter for What Now Media Group. She covers new restaurant, retail, and real estate openings across all of our markets. A true foodie, this Air Force veteran has lived all over the world — from Aviano, Italy to Nairobi, Kenya — but her favorite spot is NOLA for its rich history, architecture, culture, and of course, its good eats.

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