South Moon Under is celebrating the opening of its sixth location in Florida the weekend of March 23rd at Shops at Pembroke Gardens.
This expansion marks South Moon Under’s venture into Florida, bringing its blend of coastal-inspired fashion to the heart of Pembroke Pines. South Moon Under is located next to Pandora in a 2,623-square-foot store.
Founded in 1968 as a small surf shop in Ocean City, Md., South Moon Under has since evolved into an elevated retail destination with locations across the country, offering a highly curated assortment of women’s and men’s apparel, accessories and swimwear.
“The introduction of South Moon Under to the Shops of Pembroke Gardens family, alongside Kendra Scott, LoveSac and a curated selection of new brands like Salt Life, Lululemon and Sunglass Hut, amplifies our community’s enthusiasm for exceptional retail experiences,” said Stuart Biel, SVP for Federal Realty in a statement. “We’re proud to offer an even broader range of choices, reinforcing our commitment to meeting the needs of our community.”
“We’ve found such a home in South Florida and are thrilled to be opening our sixth store in Pembroke Pines,” said Keri Nwosu, Director of Marketing for South Moon Under, “It has been clear to us that our brand and our assortment, especially our swim product from both beloved brands and emerging designers, really resonate with this customer. We have new Spring styles arriving daily, so make sure to stop by and get styled by our talented stylists — they’re the experts on all things swim, occasion dressings, and on-trend denim!”
The grand opening celebration was held on Saturday, March 23rd with celebrations throughout the weekend, including gifts with purchase, giveaways and live music. The first 50 guests received a complimentary South Moon Under Bag with Benefits, this tote will guarantee 5% off in future purchases.
South Moon Under’s presence at the Shops at Pembroke Gardens reflects their ongoing commitment to bringing leading brands and diverse offerings to the neighborhood.
Situated at 527 SW 145th Terrace, Pembroke Pines, Fla., 33027, Shops at Pembroke Gardens have been operating at 100% occupancy. The Shops is home to national brands including Altar’d State, Banana Republic, Lululemon, Nike, Victoria Secret, among others. The destination also has the highest concentration of restaurants and eateries in Pembroke Pines including Agave Bandido, Brimstone Woodfire Grill and Sirocco Mediterranean.
